Qualcomm Vuforia mobile vision
Our latest featured apps video illustrates how the Qualcomm Vuforia mobile vision platform is being used in a number of ways:
Bringing AR to digital eyewear – Here, we show a clip from the MINI Augmented Vision concept project (April 2015) where we see augmented content such as speed and navigation info displayed by the glasses directly in the driver’s field of view. We also see an innovative app by CN2 that shows a medical worker how to assemble and use a chest pump.
Combining AR and VR for mixed reality experiences – The Mattel View-Master® (coming October 2015) shows how a child can select an experience in AR before exploring a fully immersive virtual reality experience. The Coeur d’Orly app by Arforia showcases a commercial real estate brochure that comes to life in AR in the form of a 3D model, and then allows visitors to take another look from within, in virtual reality.
Unlocking new ways to play – The Monsters Multiplayer apps by Live Game Board lets players battle each other on an augmented reality game board using both head worn and tablet devices. The award-winning LEGO FUSION Town Master app shows how kids can blend their physical play with bricks with a digital app that brings their creations into a digital game. The Kazooloo app by Nordau Creative shows how players can battle monsters that spring to life in AR from the game board.
Bringing products to life – The Marvel App Heroes app by HeadStart International give kids another way to play with their favorite Marvel heroes and the Crayola Color Alive app brings coloring pages to life.
Creating campaigns that engage – Marvel Super Heroes app by Current Studios gives Walmart shoppers a way to interact while in-store for even greater excitement, the McDonald’s GOL campaign engages fans through the GOL! app, creating a soccer goal with obstacles and giving fans to compete for glory.
Making shopping interactive – The Samsung REAL apps by be!columbus gives consumers a way to visualize various models of television screens in their home before they buy, and the Homespot app by Sayduck does the same thing with furniture, making it easier to buy.
Learn more about Qualcomm's award-winning mobile vision platform at https://www.vuforia.com/.
To get started developing with Vuforia visit https://developer.vuforia.com/.
Connect with us on Twitter at https://twitter.com/vuforia.